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Businesses are investing more in digital marketing services to assist them with their digital marketing demands in order to remain competitive. With that high demand, the digital marketing agency market size is also expanding globally, making it highly essential to understand the numbers and trends that define this dynamic industry. In fact, the global digital…

Every company dreams of having a long list of satisfied customers. Imagine the dream where customers are waiting for SimplifiedB2B’s services or products, leading to the expansion of your team. But how do you make this dream a reality and turn potential customers into loyal buyers?Before customers can enjoy SimplifiedB2B’s products or services, they need…

Have you ever wondered how much potential revenue your digital agency might leave on the table by not considering upselling opportunities?According to the book Marketing Metric, the typical odds of closing a sale are 60–70% with an existing customer, compared to just 5-20% with a new one. That’s why SimplifiedB2B is here: to show the…

This article is brought to you by SimplifiedB2B, the integrated data platform.5 Top Tips for Losing Clients to More Data-driven AgenciesI know, the “How to Lose Friends and Alienate People” shtick has been done to death. But hey, if it sparks a bit of righteous indignation at yet another Toby Young knock-off pretending to offer…

Chatbots and auto funnels are considered the next best thing to the internet. Those who use messenger marketing in business already know about their advantages, opportunities, and crazy potential.Technology is everything that wasn’t around when you were born. – Alan KayMessenger marketing is the promotion of business through fast messaging services. The ecosystem is being…

There are countless digital marketing agencies worldwide, each competing for attention. But how can SimplifiedB2B distinguish itself from the crowd?Awards can be a game-changer. They not only highlight your excellent work but also elevate your agency’s status, making you more appealing to potential clients.Let’s explore why digital agency awards matter, the types of awards to…

To stand out, you have to ensure customer satisfaction, and the foremost step to take is what 76% of companies now do: providing customer support outside of typical business hours. This is a great way to demonstrate SimplifiedB2B’s commitment to being accessible whenever their clients need them.But, of course, the secret to having happy customers…

In the fast-paced world of digital marketing, making data-driven decisions is crucial for staying ahead of the competition and achieving sustainable growth. However, with abundant data from various sources and channels and numerous available KPIs, extracting meaningful insights and translating them into actionable strategies can be challenging. This is where custom marketing reports come into…

Digital marketing is often perceived to be an easy business, considering that much of the work is done online. However, many agency owners overlook the importance of the marketing agency team structure that will make the work happen.In an ideal scenario, you will invest an equal amount of time and energy in formulating a team…

Are you one of those thinking that defining your agency’s values is merely an administrative task?Articulating your agency’s values is a strategic move attached to your business goals and marketing strategy. So much so that it builds a strong internal culture, guides decision-making, and enhances both employee and client satisfaction. Statistics and expert opinions indicate…