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7 Ways to Increase Ecommerce Website Traffic
7 Ways to Increase Ecommerce Website Traffic 840 400 sb2b

The e-commerce industry went through a dramatic increase over the last two years. According to Statista, the global e-commerce sales of 3.35 trillion USD from 2019 grew up to 4.93 trillion USD in 2021 and are expected to reach 5.54 trillion USD by the end of this year. This increase in global e-commerce sales is…

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Has SEO Changed Dramatically Over the Years?
Has SEO Changed Dramatically Over the Years? 840 400 sb2b

How much have you changed your SEO strategy over the last couple of years? A lot of businesses are struggling with search engine optimization and achieving the results they want due to not evolving their strategy or accepting that times are changing on the internet. Indeed, SEO has changed a lot over the years and…

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How Agency Culture Can Grow Your Business Tenfold
How Agency Culture Can Grow Your Business Tenfold 840 400 sb2b

What if you could grow your business tenfold in just a few short years? What aspects of your company might be most important to focus on? When you think about growth, your natural tendency might be to turn to revenue. However, many different aspects of your business change when you grow. According to the latest…

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Startup Marketing & Brand Development: Starting Off on the Right Foot
Startup Marketing & Brand Development: Starting Off on the Right Foot 840 400 sb2b

Building a startup? Awesome! There are 2 ways to do it: Cobble things together yourself, or hire a highly-specialized, startup marketing agency. Why Hiring a Startup Marketing Agency Goes Hand-in-Hand with Startup Growth Success Your heart explodes with emotion when you think about all the future possibilities that your startup’s business model holds. But then…

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How to Choose an Email Marketing Platform for Agencies?
How to Choose an Email Marketing Platform for Agencies? 840 400 sb2b

Some believe that email marketing is long gone due to the later advancements in technology that have prevailed in the business world. However, email marketing, being a rooted method of online marketing, has already proven its cost-efficiency. Given that people are using email extensively, email marketing is still one of the easiest and cheapest ways…

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How To Optimise Your Email Marketing Campaigns?
How To Optimise Your Email Marketing Campaigns? 840 400 sb2b

Need help optimising your email marketing campaign? Well, as an Email Marketing Agency in London, we know a few things! After reading this article you will have relevant, up to date knowledge, and the confidence to take the correct next steps to take your email marketing campaign to the next level. If you dissect a successful marketing campaign, it contains 4 clear factors which…

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Web-To-App Banners: How to Convert Website Visitors into Engaged App Users
Web-To-App Banners: How to Convert Website Visitors into Engaged App Users 840 400 sb2b

As an agency looking to increase sales for the client, the first places to look are often making sure the website is optimized or reviewing the PPC channels. But here’s some food for thought for you: While mobile websites account for an impressive 50% of global web traffic, research tells us that a mammoth 90%…

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How to Develop a Well-Rounded Customer Service Strategy
How to Develop a Well-Rounded Customer Service Strategy 840 400 sb2b

It’s an old adage in the business world that the “customer is king.” Good customer service is considered the cornerstone of increasing and maintaining profitability — and that’s where your hand-picked customer service team comes in. A good customer service team can raise your company’s reputation, attract, and retain customers, and help spread a positive…

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Artificial Intelligence And Its Impact On Digital
Artificial Intelligence And Its Impact On Digital 840 400 sb2b

Since the very beginning of 2016, Artificial Intelligence (AI) has made incredible progress. From autonomous driving to the AlphaGo’s victory over the world champ Lee Sedol, the achievements made by AI in the past year have been more than impressive. Google’s DeepMind AI can now read lips better than a professional and has mastered the infamously difficult…

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Customer Loyalty In The Digital Age: The Importance Of AI And Machine Learning
Customer Loyalty In The Digital Age: The Importance Of AI And Machine Learning 840 400 sb2b

Gaining customer loyalty is the goal of any business, but how does this term translate to the market in the digital era? Customer loyalty entails customer behaviors which are beneficial to a business, and they can be broadly categorized into 3 groups: customer retention, advocacy (support or recommendation of the business and its products) and…

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