Blog

Do you have a blog for your business’ website? If you answered yes, amazing, keep reading to learn how you can optimize it. If you said no, I highly recommend getting one started and continuing to read more about how…

In the digital world of 2022, it’s easy for brands to get lost in a sea of content. It can be incredibly difficult to keep your audience engaged. From the second they glance at their phones in the morning, people…

Gone are the days when ads, print, and out-of-home hoardings were the only way of reaching your target audience. Now, digital marketing has changed the landscape of marketing forever. According to Statista, over 4.5 billion people use the internet, as…

This is how Mastercard approaches engagement with an audience that’s millions strong, according to Jay Mandel, MasterCard’s VP of Global Digital Marketing. Mastercard’s global marketing campaigns are not a matter of throwing ideas into a campaign brief; thus they’re far more scientific. The…

As the owner of a marketing agency, you are probably too familiar with the constant struggle to find new effective ways to increase revenue. You can experiment with many different strategies – from setting defined goals to expanding into new…

Times are changing and it seems like all the industries are plagued by new trends that reshape the game. For every ambitious entrepreneur, those trends are clear signs that the business needs to readjust and change to become better. Event…

It’s hard to imagine what our world would look like without marketing. We’re so used to seeing commercials, ads, brochures, newsletters, and email campaigns everywhere that it has become a part of our daily lives. Strongly influenced by modern technological…

Digital marketing agency names create differentiation! The name you choose for your agency plays a crucial role in your brand’s perception and growth. If the creative agency name reflects your identity and describes your business thoroughly, it can carry your…

Monitoring overall marketing efforts is never easy. There is numerous analytics to read into, and it’s difficult to know what data to prioritize. But whatever your priorities are, conversion rates are the most important when you’re looking at the overall…