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Creative proofing is a critical phase in any creative project, where drafts and designs are reviewed for errors, consistency, and overall quality before final approval.Traditionally, this involves printed proofs or digital files sent via email, often leading to a back-and-forth exchange that can be slow and prone to miscommunication. Common challenges include missed errors, unclear…

How much is charged for social media marketing services in 2024?With the global social media marketing industry projected to surpass $200 billion by 2024, this question is more relevant than ever. Besides, we are actually talking about an industry in which businesses invest thousands of dollars per month, depending on the scope and scale of…

Fifty percent of consumers said sustainability is one of their top four priorities when purchasing products or services, highlighting why your brand should drive towards a more sustainable future. Sustainability is about being able to exist and develop without compromising future generations. There are three main pillars of sustainability:Environmental sustainability: Protecting the environment and conserving…

Digital agency profitability hinges on attracting new clients and optimizing every key aspect of operations. With profit margins for most marketing agencies ranging from 10% to 20%, strategic management can make a substantial difference for the sake of agency profitability and growth.This guide offers practical, low-cost ways to boost your digital agency’s profits. From refining…

If we say reputation management for agencies is everything, we’re not exaggerating.Did you know that 97% of consumers read online reviews before making a decision? Another study shows that 85% of people trust online reviews as much as personal recommendations.These numbers highlight just how crucial it is for agencies to manage their reputations.With this blog…

The digital hustle is real, and we’ve all been there – lost in the sea of amazing digital agencies, all vying for the same attention. But what if there was a way to cut through the noise and establish your agency as a thought leader? Enter the stage (literally!)Speaking at marketing events isn’t just about…

Stepping into a pitch meeting often feels like stepping onto a stage. It’s a moment to shine and show potential clients why SimplifiedB2B stands out. However, great agency pitch presentations don’t just come together overnight.A pitch presentation needs to be carefully crafted to capture attention, communicate value, and convince clients that SimplifiedB2B is the perfect…

Here’s the truth: Starting a digital agency is easy, but running it and turning it into a successful digital marketing agency is tough, and ensuring its continued growth is even tougher! That’s why it is crucial to carefully focus on strategies to boost the growth of your digital marketing agency in the 2020s. But don’t…

In today’s environment fueled by AI, it’s easy for digital marketers & agencies to assume that faceless online interactions are the future of marketing. But, in-person and online/virtual marketing events remain a powerful tool for building relationships, boosting brand awareness, and generating leads.So much so that, statistics show that event-based interactions leave a lasting impression.…

Global e-commerce marketing is booming, with around $6.310 trillion in spending expected in 2024. In this competitive market, capturing the attention of potential customers is an art, and SimplifiedB2B’s product presentations are the brushstrokes. When prospective clients stumble upon SimplifiedB2B’s ads while they scroll through their social media feeds, they will need more than just…